Privacy Policy

Last updated: 15 March 2026

1. Introduction

Solli ("we", "our", "us") operates the ripplelabs.com.au website and related services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.

2. Information We Collect

We may collect the following types of information:

• Account information: Name, email address, phone number, business name, and industry when you sign up.
• Usage data: Pages visited, tools used, content graded, and actions taken within the platform.
• Meta ad account data: When you connect your Meta (Facebook/Instagram) ad account, we access campaign data, ad creatives, performance metrics, and lead form submissions as authorised by you.
• Device information: Browser type, IP address, and device identifiers collected automatically.

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and improve our AI-powered lead generation tools.
• Analyse your ad performance and generate AI-powered grading reports.
• Track and manage leads from your connected ad accounts.
• Send you relevant notifications about your account and campaigns.
• Improve our platform and develop new features.

4. Data Sharing

We do not sell your personal information. We may share data with:

• Service providers: Third-party services that help us operate the platform (e.g., Supabase for database hosting, Anthropic for AI analysis, Netlify for hosting).
• Meta Platforms: We interact with Meta's API to retrieve your ad data as authorised.
• Legal requirements: When required by law or to protect our rights.

5. Data Security

We implement industry-standard security measures including encryption of sensitive data (such as Meta access tokens) at rest using AES-256-GCM encryption. However, no method of transmission over the internet is 100% secure.

6. Data Retention

We retain your data for as long as your account is active. You can request deletion of your data at any time by contacting us or disconnecting your Meta account through the platform.

7. Your Rights

Under the Australian Privacy Act 1988 and applicable laws, you have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of your personal information.
• Withdraw consent for data processing.
• Disconnect your Meta ad account at any time.

8. Meta Data Deletion

When you disconnect your Meta ad account from Solli, we delete all stored Meta tokens, campaign data, ad insights, and lead data associated with your account from our systems.

9. Cookies

We use localStorage to maintain your session. We do not use third-party tracking cookies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page.

11. Contact Us

If you have questions about this Privacy Policy, please contact us at privacy@ripplelabs.com.au.